MICHIGAN SUGAR COMPANY
Since our founding, more than a century ago, when six independent sugarbeet companies merged, Michigan Sugar Company has perfected the process of turning one of the region’s largest cash crops—the sugarbeet—into pure, all-natural sugar.
Today, Michigan Sugar Company is the third largest beet sugar processor in the United States, producing an annual average of about 1.2 billion pounds of sugar. We sell our products in wholesale and retail quantities under the Pioneer® Sugar brand.
PURPOSE STATEMENT
Making Life Sweeter.
MISSION STATEMENT
Creating Growth & Opportunity.
Our Company Leaders
President and Chief Executive Officer
![Neil Juhnke Office-6](https://www.michigansugar.com/wp-content/uploads/2023/08/Neil-Juhnke-Office-6-1-1024x683.jpg)
Neil Juhnke
Executive Leadership Team
![Brian Haraga](https://www.michigansugar.com/wp-content/uploads/2019/03/Brian-Haraga-214x300.jpg)
Brian
Haraga
Chief Financial Officer
![Johnathan Branson 2](https://www.michigansugar.com/wp-content/uploads/2024/01/Johnathan-Branson-2-214x300.jpg)
Johnathan Branson
Vice President of Human Capital
![Dan Gowan 2](https://www.michigansugar.com/wp-content/uploads/2024/01/Dan-Gowan-2-214x300.jpg)
Dan
Gowan
Vice President of Agriculture
![Nick Klein, Vice President of Operations](https://www.michigansugar.com/wp-content/uploads/2022/10/Nick-Klein-Vice-President-of-Operations-2-scaled.jpg)
Nick
Klien
Vice President of Operations
![John Whaley](https://www.michigansugar.com/wp-content/uploads/2023/03/John-Whaley-scaled.jpg)
John
Whaley
Vice President of Sales and Marketing
Cooperative Directors
![Jim Roggenbuck](https://www.michigansugar.com/wp-content/uploads/2024/01/Jim-Roggenbuck-214x300.jpg)
James
Roggenbuck
Chairman
![Greg Grocholski](https://www.michigansugar.com/wp-content/uploads/2021/01/Greg-Grocholski-scaled.jpg)
Greg
Grocholski
Vice Chairman
![Robert Haag](https://www.michigansugar.com/wp-content/uploads/2021/01/Robert-Haag-scaled.jpg)
Robert
Haag
Secretary
![Adam-Herford](https://www.michigansugar.com/wp-content/uploads/2023/01/Adam-Herford-214x300.jpg)
Adam
Herford
Treasurer
![Dexter Auernhamer](https://www.michigansugar.com/wp-content/uploads/2024/01/Dexter-Auernhamer-214x300.jpg)
Dexter
Auernhamer
Director
![Haubenstricker_Dean](https://www.michigansugar.com/wp-content/uploads/2020/02/Haubenstricker_Dean.jpg)
Dean
Haubenstricker
Director
![Michael-Houghtaling](https://www.michigansugar.com/wp-content/uploads/2023/01/Michael-Houghtaling-214x300.jpg)
Michael
Houghtaling
Director
![Leen_Michael](https://www.michigansugar.com/wp-content/uploads/2020/02/Leen_Michael-215x300.jpg)
Mike
Leen
Director
![Jacob-Maurer](https://www.michigansugar.com/wp-content/uploads/2023/01/Jacob-Maurer-214x300.jpg)
Jacob
Maurer
Director
![Scott Smith](https://www.michigansugar.com/wp-content/uploads/2022/01/Scott-Smith-1-224x300.jpg)
Scott
Smith
Director
![Clint Stoutenburg](https://www.michigansugar.com/wp-content/uploads/2022/01/Clint-Stoutenburg-1-227x300.jpg)
Clint
Stoutenburg
Director
![Ben Wilson](https://www.michigansugar.com/wp-content/uploads/2022/01/Ben-Wilson-1-scaled.jpg)
Ben
Wilson
Director
![Dave Armstrong](https://www.michigansugar.com/wp-content/uploads/2023/01/Dave-Armstrong.jpg)
Dave
Armstrong
Outside Director
![Terrance-Lerash_](https://www.michigansugar.com/wp-content/uploads/2023/01/Terrance-Lerash_.jpg)
Terry
Lerash
Outside Director
West District Board
- Peter Maxwell
District President
- Adam Bauer
District Vice President
- Paul Knoerr
District Secretary
- Terry Schindler
District Treasurer
- Jason Bierlein
District Director
- Ben Chaffin
District Director
- Robert Eickholt
District Director
- Kurt Hrabal
District Director
- Michael Van Driessche
District Director
Central District Board
- Clint Hagen
District President
- Mike Richmond
District Vice President
- CJ Bednarski
District Secretary
- Joe Lutz
District Treasurer
- Brandon Bauer
District Director
- Joel A. Gremel
District Director
- Benjamin Prime
District Director
- Troy Schuette
District Director
- John Strieter
District Director
East District Board
- Chris Guza
District President
- Brady Brown
District Vice President
- Mark Richards
District Secretary
- Charles Lewis
District Treasurer
- James Guza
District Director
- Ryan Volmering
District Director